CreditFICOScores.com
Rank #2 of 51MidwestUpdated 2025

Average FICO® Score in Wisconsin

The average FICO® score in Wisconsin is 738, which is 23 points above the national average of 715. That puts Wisconsin at #2 out of all 50 states and Washington, D.C.

Wisconsin Average

738

+1 from previous year

National Average

715

FICO® Score (2024)

Difference

+23

Above national avg

Where Wisconsin Falls on the FICO® Scale

WI: 738
US: 715
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Credit Score Insights for Wisconsin

1Wisconsin's average FICO score of 738 gained 1 point from 2023, tying with Vermont for 2nd nationally
2Low unemployment and affordable living costs drive consistently high credit scores
3Only 4 points behind Minnesota for the top spot nationally

Wisconsin Quick Facts

State Ranking

#2 of 51

Score Category

Good

Capital

Madison

Largest City

Milwaukee

Major Cities in Wisconsin

Credit scores can vary significantly between cities within Wisconsin. Urban areas with stronger job markets and higher incomes tend to have higher average scores, while rural areas may see more variation.

MilwaukeeMadisonGreen BayKenoshaRacine

How to Improve Your Credit Score in Wisconsin

Whether your score is above or below Wisconsin's average of 738, these strategies can help you build stronger credit:

Pay every bill on time

Payment history makes up 35% of your FICO score. Set up autopay or calendar reminders to avoid missed payments.

Keep credit utilization below 30%

Try to use less than 30% of your available credit across all cards. Below 10% is even better. This factor accounts for 30% of your score.

Check your credit reports for errors

Request free reports from AnnualCreditReport.com and dispute any inaccuracies with the credit bureau. Errors are more common than you might think.

Don't close old credit accounts

Length of credit history is 15% of your score. Keeping older accounts open (even if unused) helps maintain a longer average account age.

Limit new credit applications

Each hard inquiry can temporarily lower your score. Only apply for new credit when you actually need it.

FICO® Score Factor Weights

Payment history — 35%
Amounts owed (utilization) — 30%
Length of credit history — 15%
Credit mix — 10%
New credit — 10%

Source: myfico.com

Midwest Region: State-by-State Comparison

StateAvg. ScoreRankvs National
Minnesota742#1+27
Wisconsin738#2+23
South Dakota734#5+19
North Dakota733#6+18
Nebraska731#9+16
Iowa730#10+15
Kansas722#16+7
Illinois720#20+5
Michigan719#22+4
Ohio716#24+1
Missouri714#27-1
Indiana712#30-3

Frequently Asked Questions: Credit Scores in Wisconsin

What is the average credit score in Wisconsin?
The average FICO score in Wisconsin is 738 as of 2024, according to Experian data. This is 23 points above the national average of 715. Wisconsin ranks #2 out of 51 (50 states + DC).
Is 738 a good credit score in Wisconsin?
A 738 FICO score falls in the "Good" range (670-739). This score generally qualifies for most credit products, though higher scores may get better rates. The national average is 715.
How does Wisconsin's credit score compare to other states?
Wisconsin ranks #2 out of 51 (50 states + DC) for average FICO scores. It's among the top 10 states nationally. The highest-ranking state is Minnesota at 742, while Mississippi has the lowest average at 680.
How can I improve my credit score in Wisconsin?
The same credit improvement strategies apply regardless of where you live: pay all bills on time (payment history is 35% of your FICO score), keep credit card balances below 30% of your limit (below 10% is better), avoid opening too many new accounts at once, and check your credit reports at AnnualCreditReport.com for errors. Wisconsin residents can request free credit reports from all three bureaus.

Related Guides

Browse All State Credit Scores

Data source: Experian State of Credit Report, September 2024. View full report. All credit score data is based on FICO® Score 8 model. State averages represent all consumers with a FICO score in each state.

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CreditFicoScores Editorial

Editorial Team

Our editorial team researches and fact-checks every article using official sources: FICO, the CFPB, the FTC, the Federal Reserve, and the three major credit bureaus. We never publish unverified data.

This content is for educational purposes only and does not constitute financial advice. Consult a qualified financial professional before making credit or financial decisions. See our financial disclaimer for details.